For an online store to perform all its functions effectively, it must be built on a quality platform. Today, there is no point in creating everything from scratch. Development companies offer ready-made solutions. Like an enhanced online CMS platform. Among the most popular platforms, BigCommerce and Shopify lead the way. Both are ideally suited for e-commerce systems. However, there are fundamental differences between them. So, which is better? BigCommerce vs Shopify? What advantages and disadvantages does each management system possess?
Qualities of a Good CMS:
To enhance the attractiveness of the online store, allow it to operate at full capacity, and generate revenue, the CMS platform must meet a number of requirements:
- provide flexible customization of the online store;
- be simple and intuitive for the administrator;
- provide the capability to utilize all necessary functions (uploading and editing product listings, managing the shopping cart, processing payments, etc.);
- guarantee the security of all stored data.
Everything, from the design of the online store to the checkout process, should be customizable by the administrator. From the user’s perspective, the platform provides a user-friendly, fast-loading website where it is easy to find the desired product, place an order, and complete the payment.
What Capabilities Does the Bigcommerce Platform Provide?
The BigCommerce platform for online stores was established in 2009 as a powerful and multifunctional tool for small and medium-sized businesses. It offers the ability to customize the design of your store. The presence of built-in themes and the option to modify color scheme parameters will help your store stand out among competitors. Additionally, widgets and animated banners will enhance its visual appeal.
BigCommerce provides tools for analytics and report generation. Additionally, the platform supports integration with various payment systems. Your customers will appreciate the speed of transaction processing and the convenience of making payments.
BigCommerce allows you to configure interactions with various social media platforms, providing you with multichannel sales. It also includes tools for increasing traffic.
What Capabilities Does the Shopify Platform Provide?
The Shopify platform is a simple and effective solution for your business. It does not include advanced tools and analytical functions. At the same time, it offers extensive opportunities for design creation and basic settings. The user-friendly graphic editor allows you to create a unique interface with a complete set of necessary features for operation.
Additionally, there is built-in analytics, support for SEO optimization, and integration with mobile devices. This is exactly what small and medium-sized businesses need.
What Should You Choose?
Overall, you can use either Shopify or BigCommerce to create and manage your online store. It all depends on which features and capabilities are more important to you. For example, if you go for no drill blinds store, you need more customization which is better with Shopify.
If we conduct a brief comparative analysis:
- Shopify allows for more flexible customization of the interface and enables the creation of engaging designs;
- BigCommerce offers extensive functionality for executing complex operations and supporting multichannel sales;
- Shopify is more financially accessible;
- BigCommerce allows for the management of larger product catalogs and facilitates complex financial transactions.
If you are a small business owner with a limited product range and do not plan to enter large markets, Shopify will be an excellent solution. However, if your plans are global and your business will scale, then BigCommerce will provide everything you need. The choice is yours!